Mike Kelly

Principal, Commercial Consulting

• Over 25 years industry experience
• Key expertise in brand strategy development, launch and commercial excellence
• Global, regional and affiliate leadership roles
• Mike has over 25 years experience in the industry and worked at Pfizer, Sanofi-Aventis, AstraZeneca and STEM healthcare in global, regional and country leadership roles across Marketing, Sales, Pricing & Market Access across a wide range of Therapy areas at each stage of the product lifecycle
• His particular areas of expertise include; strategic planning, marketing effectiveness and launch excellence
• He has a wide range of experience in developing and executing bespoke tactical activities to address strategic challenges from product withdrawals, patient education & adherence programs