Perspectives

A doctor and patient facing in the same direction, with a humanoid android figure representing AI between them

Is AI the Third Person in the Doctor–Patient Relationship?

Whitepaper Apr 30, 2025

Featured

How to: Undertake an Evidence Gap Analysis and Generation Strategy

Resource May 29, 2025

Medical Affairs Unscripted Podcast Bytes | From Tweets to Trends: Leveraging Social Media for Medical Affairs Insights with Jamie Doggett

Podcast Apr 18, 2025

Patient Progress: Amplifying Patient Voices to Shape the Future of Cancer Care, Part 2

View May 30, 2025

Navigating EU HTA: Your Roadmap to Success Ep. 2

View May 21, 2025

Antibody Drug Conjugates: From ” Targeted Chemotherapy” to Next Generation Precision Oncology Agents

Whitepaper Jun 12, 2025

Sarah Davies speaking as part of a panel presentation at Patients as Partners EU 2025.

9th Annual Patients as Partners EU Conference: Expert Summary and Key Takeaways

View Jun 12, 2025

Navigating EU HTA: Your Roadmap to Success Ep. 3

View Jun 11, 2025

Back to the Future: Next Generation Platforms

View Jun 10, 2025

How to: Undertake an Evidence Gap Analysis and Generation Strategy

Our latest "How To" guide focuses on developing an early cost-effectiveness model and how it can support the value demonstration strategy of a medicinal product by providing insights into its position in the treatment landscape, key value drivers, and potential evidence gaps.

Resource

Riding the First JSC Wave

View Jun 6, 2025

International Society of Medical Publications Professionals Annual Meeting Highlights and Insights

View Jun 4, 2025

ISPOR 2025: Collaborating to put patients first

View Jun 3, 2025

Medical Affairs Unscripted | Rare Insights: Navigating Medical Affairs in Rare Disease Launches with Eva Gallagher

Podcast May 28, 2025

Medical Affairs Unscripted Podcast Bytes | From Tweets to Trends: Leveraging Social Media for Medical Affairs Insights with Jamie Doggett

In this episode of our short form podcast series, we discuss the critical role of social media listening in healthcare.

Podcast Apr 18, 2025

Early 360 TPP with Strategy Consulting

Resource

2nd Annual Measuring Patient Engagement Summit 2025: Key Takeaways

View May 20, 2025

Asembia AXS25 Summit: Can cell and gene therapies survive the tipping point?

View May 19, 2025

Immunotherapy’s Wild Ride: From Neglect to Stardom to Pariah – and Now Maybe Phoenix

On-Demand Webinar May 13, 2025

Patient Progress: Amplifying Patient Voices to Shape the Future of Cancer Care, Part 2

As cancer treatments evolve, so do the needs and expectations of people living with cancer. Here, we share the first of three pieces of an important discussion with patient advocates Michael Cramer, Ashlee Cramer, and T.J. Sharpe.

View May 30, 2025